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2019年世界级销售实践调查报告
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数据简介
9%的世界级销售领导者在12个关键销售实践中表现出色。这些世界级的销售领导者拥有更高的中标率、配额达标率、客户保留率和收入计划保留率。那么这些世界级的销售实践是什么呢?
详情描述
2019年世界级销售实践调查报告 EXECUTIVE SUMMARY Many sales organizations saw increases in quota attainment and revenues last year. However, key leading metrics decreased and adherence to many sales best practices remains low, leading us to attribute the uptick in lagging sales metrics more to the economy than to any sales transformationinitiatives. In this report, we take a fresh look at the 12 best practices that correlate most strongly with sales performance. We also provide practical recommendations for how organizations can implement these strategies to insulate their sales performance against the inevitable economic fluctuations. MAJOR FINDINGS World-Class sales performance requires cross- functional effort; World-Class sales organizations have a system for driving performance that aligns their strategies (go- to-market, talent, organizational design, etc.) with customer engagement processes and best practices as well as performance support [sales management, sales operations and sales enablement). Alignment of this "sales system" is a work in progress, as cross-functional teams collaborate to define and redefine what works. 【更多详情,请下载:2019年世界级销售实践调查报告】
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